originally it was a film but now we think it's a film and it's a stage thing as well and. There's many stories, told around a bigger story, set to music, and done in live action, animation, all different styles, well. I can't say much about it yet but it's sort of like a film, but not with one narrative story. In the Observer interview, Hewlett said that there is 'a new project which Damon and I are working on now, called Carousel, which is even bigger and more difficult than Monkey, and it isn't going to fit anywhere and no one's going to like it, ha ha ha! We've started work – I've done a lot of visuals and Damon's done a lot of music but we haven't figured out how they're going to fit together. That's my ideal model – Gorillaz is a group of people who gave you this, and now want to give you new stuff.' But it's the same people working on it, that's the principle.' In a July 2008 interview with The Observer he also said, 'Gorillaz now to us is not like four animated characters any more – it's more like an organisation of people doing new projects. I don't think anyone from the Who was in Quadrophenia. Those were presented as by 'the Who' even though none of the members of the band were in the movies. In the November 2007 issue of Q, when asked what his top priority for 2008 was, Damon Albarn replied 'Well, I'm doing the next Gorillaz thing, but it won't be called Gorillaz.' In the February 2008 Gorillaz-Unofficial interview, Hewlett elaborated on this, saying 'I think the idea behind it is that it's like how the Who presented their movies – Tommy and Quadrophenia and so on. The creators of Gorillaz, musician Damon Albarn and artist Jamie Hewlett, began working on a new Gorillaz project in November 2007 called Carousel, which evolved into Plastic Beach, the group's third studio album.

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